Fro
Visual Identity for Fro- a Danish inspired Children’s store based at Redbrick Mill, West Yorkshire.
Laura, the owner and founder of the children’s interior store, wanted a brand refresh to use both in-store and online. We worked together to create a soft and playful visual identity that really reflected the nature and ethos of Fro.
The project included:-
Mood and colour palette direction | Typeface selection | Logo concepts | Business Card design | Packaging Stickers | Social Media Content Templates | Lookbook design and copy | Gift vouchers and quote folders | Pop-up store signage and printed material .
Fro has now closed it’s doors, but this continues to be one of my favourite branding projects to date.
